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Markate vs Birdy

Birdy is our pick if several people in your office answer leads and you want each one owned and timed, with online booking, the portal and service plans in every account. Pick Markate if you want a low published base price, card payments through Square, QuickBooks Online and a native app today, and you are happy to add $10 extras such as online booking and a customer portal. We make Birdy, so we are not neutral; every fact about Markate links to its own site, checked November 12, 2026.

By the Birdy team · Facts checked

Side by side

Markate costs $49.95 a month billed monthly or $45.95 a month billed yearly, plus $5 a month per active employee, with a 14-day trial without a card, no contract and free data migration. The base price includes estimates with standard, option and package versions, automated follow-ups, e-signatures, scheduling and dispatch, recurring work orders and invoices, email drip campaigns, job reminders by text and email, online invoicing and payments through Square, QuickBooks Online, time and location tracking and offline app use. Online booking, the branded customer portal, automated review asks, a ResponsiBid booking integration, Zapier and a business phone number are $10 a month each. Its pressure washing page and its list of 13 trades include window cleaning. Its iPhone app is rated 4.1 out of 5 on 165 ratings (Apple App Store, third party).

  • Published prices

    Birdy
    Not published. Pricing is set when your account is opened
    Markate
    Yes. $49.95 a month billed monthly or $45.95 a month billed yearly, plus $5 a month per active employee

  • How you start

    Birdy
    Join the waitlist on the sign-up page. Accounts are opened by hand, a few companies at a time
    Markate
    14-day trial, no credit card. No contract; free data migration in 1 to 3 business days

  • What costs extra

    Birdy
    Every live feature is in the account. Texting will be the one add-on once it is connected
    Markate
    22 paid extras, most $10 a month each: online booking, customer portal, review asks, ResponsiBid booking, Zapier, a business number, proposal templates. API access $50 a month

  • Leads and speed to lead

    Birdy
    A leads pipeline with your own stages, quote appointments and email follow-ups. Each lead shows how long it has waited, and Reports shows speed to lead and close rate by rep. A live speed-to-lead timer is coming
    Markate
    A leads pipeline and lead follow-ups in the base price. A lead response-time report is not described on the pages we checked

  • Office inbox

    Birdy
    One Messages inbox with threads on the customer or lead, Assign, a Mine tab, Mark done, and search by phone or by what was said. Texting is being connected, so texts to customers are not live yet. An unassigned queue, claiming and a collision guard are coming
    Markate
    Team chat in the app; a business texting number is $10 a month

  • Quotes

    Birdy
    Good, better and best options from a price list with minimums and bundles, signed online by the customer
    Markate
    Standard, option and package estimates with automated follow-ups and e-signatures, in the base price

  • Scheduling and routes

    Birdy
    A dispatch board by truck and estimator, a map with road routes and drive times, and booked versus available hours per crew. No automatic route optimization
    Markate
    Scheduling and dispatch with a drag and drop calendar, a route planner and route map. Automatic route optimization is not described on the pages we checked

  • Recurring work

    Birdy
    Service plans with services per visit, rotations and online signing
    Markate
    Recurring work orders and invoices in the base price

  • Online booking and portal

    Birdy
    Online booking with live time slots, a pick-a-time link, and a customer portal
    Markate
    Online booking $10 a month; the branded customer portal $10 a month

  • Field app

    Birdy
    A phone web app the crew adds to the home screen: on my way, checklists, sign-off, notes, chemical log and timesheets (before and after photos are coming). No App Store or Google Play app, and no offline mode
    Markate
    Native iPhone and Android app with offline use; employee app access is the $5 per employee. 4.1 out of 5 on 165 App Store ratings (third party)

  • Card payments

    Birdy
    Invoices go out by email and are marked paid by hand when the check or cash comes in. Card payments are coming
    Markate
    Yes, through Square (preferred), with card on file, tips and bank payments. Rates are set by the processor

  • Texting and marketing

    Birdy
    Texting is being connected, so texts to customers are not live yet. Email follow-ups work today
    Markate
    Job reminders by text and email included; text drip campaigns 10¢ a text; text blasts, email blasts, postcards and ringless voicemail paid per use

  • Phone and AI

    Birdy
    Not offered. Calls stay on your own phone (the crew's Call button opens the phone's dialer)
    Markate
    An AI receptionist at $1 a call

  • Review requests

    Birdy
    Your Google review link after the job, by email, the same link for every customer
    Markate
    Automated review asks after the job, $10 a month

  • Accounting

    Birdy
    Job costing and margins, commissions, finance reports and a payroll hours CSV. QuickBooks Online sync is coming
    Markate
    QuickBooks Online and job costing in the base price; hours sync with QuickBooks Payroll

Which to choose

Birdy is the better choice if

  • Several people in your office answer leads and you want each thread assigned to one person, with a Mine tab and Mark done.
  • You want speed to lead and close rate by rep in Reports.
  • You want online booking with live time slots, a customer portal and service plans with rotations without adding extras one by one.
  • You run trucks with set crews and want a dispatch board by truck with booked versus available hours per crew.

Markate is the better choice if

  • You are an owner-operator or a small team and want the lowest published base price with no contract.
  • You want card payments through Square and QuickBooks Online today.
  • You want a native app that works offline, with time and location tracking for the crew.
  • You want marketing built in: email drip campaigns, text blasts and postcards on demand.

Markate website

How much does Markate cost?

Markate costs $49.95 a month billed monthly, or $45.95 a month billed yearly ($551.40 in one payment), plus $5 a month for each active employee, as published on November 12, 2026. Birdy does not publish prices yet: pricing is set when your account is opened.

What a small company might pay Markate a month, from its pricing page on November 12, 2026 (billed monthly)

Owner alone, no extras

Base
$49.95
Employees
None
Extras
None
Total a month
$49.95

Owner and 3 crew

Base
$49.95
Employees
3 x $5
Extras
None
Total a month
$64.95

Owner and 3 crew, with online booking, portal and review asks

Base
$49.95
Employees
3 x $5
Extras
3 x $10
Total a month
$94.95

Text drip campaigns (10¢ a text), text and email blasts, postcards, ringless voicemail and the AI receptionist ($1 a call) are paid per use on top. Card fees are set by the payment processor.

Which one works better with several people in the office?

Birdy, if the question is who answers each lead. Each thread can be assigned to one person, each lead shows how long it has waited, and Reports shows speed to lead and close rate by rep. Markate has a leads pipeline, lead follow-ups and team chat in the base price, and we did not find a response-time report or a way to give one conversation an owner on the pages we checked.

What is not live in Birdy yet

Texting in Birdy is being connected, so texts to customers are not going out yet. Card payments are coming. Markate has both today.

How do I move from Markate?

Export what your current tool lets you export (customers, jobs, price items) as spreadsheet files, then upload them in Birdy under Settings, then Import. The importer guesses each column from its header, you fix any guess before anything is saved, duplicates are matched, and past jobs arrive as history. The steps are on the switching page.

Sources

Checked November 12, 2026. Other companies' figures are theirs, as published.

  1. Markate: pricing
  2. Markate: home page and industries
  3. Markate: pressure washing
  4. Markate: integrations
  5. Markate: get paid faster
  6. Apple App Store: Markate (rating, third party)

Questions

How much does Markate cost?

Markate costs $49.95 a month billed monthly or $45.95 a month billed yearly, plus $5 a month per active employee. Online booking, the customer portal, review asks and several other extras are $10 a month each. Checked November 12, 2026.

Is Markate good for pressure washing?

It can be. Markate has a pressure washing page and lists estimates with package options, follow-ups, e-signatures, deposits, scheduling, invoicing and drip campaigns. Online booking and the customer portal are $10 a month extras.

Does Markate have a contract?

No. Markate's pricing page says there is no contract: pay month to month, or save 8% by paying yearly. It does not refund a cancellation part way through a billing period.

Does Birdy charge for extras like Markate?

Every live feature is in the account, with nothing to add on. Texting will be the one add-on once it is connected. Birdy does not publish prices yet: pricing is set when your account is opened.

Can I move from Markate to Birdy?

Yes. Export your customers and jobs as spreadsheet files and upload them in Settings, then Import. You confirm how each column maps before anything is saved, duplicates are matched, and past jobs arrive as history.

Is this comparison independent?

No. We make Birdy. Every fact about Markate links to its own site or app store listing, checked November 12, 2026.

Related

Switching is easier than it looks

Export your customers and price list, and we bring them over with you: duplicates checked, every change shown before anything is saved.

Get started How switching works